Questions to Ask Before Hiring an SEO Mentor

Questions to Ask Before Hiring an SEO Mentor

Hiring an SEO mentor can be a career-defining decision. The right mentor accelerates learning, sharpens decision-making, and helps you avoid mistakes that cost time and credibility. The wrong one can slow progress and create confusion. Before committing, it’s important to ask the right questions — not just about experience, but about approach, relevance, and outcomes. This guide outlines the key questions that help you evaluate whether an SEO mentor is...
How SEO Mentorship Helps You With Real SEO Problems

How SEO Mentorship Helps You With Real SEO Problems

SEO theory is easy to find. Solving real SEO problems is not. Ranking drops, crawl issues, content that doesn’t convert, unclear priorities, and stakeholder pressure are all part of day-to-day SEO work. These challenges rarely have textbook answers, which is why many SEO professionals struggle to progress despite consuming vast amounts of content. This is where SEO mentorship delivers its biggest value: helping you navigate real problems in real situations...
The Ultimate SEO Career Growth Guide

The Ultimate SEO Career Growth Guide

SEO has evolved into a long-term profession with multiple career paths, specialisations, and leadership opportunities. Yet many people enter the field without a clear view of how to grow, which skills to prioritise, or how to move beyond execution into strategic roles. This guide is designed to help you build a sustainable and rewarding SEO career, whether you are just starting out, transitioning from a broader marketing role, or looking...
Corporate SEO Training Day: What to Cover (and What to Skip)

Corporate SEO Training Day: What to Cover (and What to Skip)

If you’re planning a corporate SEO training day, you already know this: most people in the room won’t be SEOs—and that’s okay. The goal isn’t to turn your team into algorithm-chasing keyword wizards. It’s to give them just enough SEO knowledge to stop sabotaging your rankings... and maybe even help boost them. Here’s what you should cover to make the day actually useful—and what you can skip without guilt. What...