- Keyword Research
- Competitor Research
- Backlink Audit
- On Page Factors
- 3 Months Support
SEO Keyword research from £99
SEO keyword search is another of Algo Digital’s areas of expertise. Our experts perform a valuable and insightful process to discover competitors’ keywords. The identified keywords are mentioned in the SEO campaign report presented to each client.
A business that performs the keyword search itself consumes time and resources. The company is collecting keyword information, compiling them in a spreadsheet, and subsequent analysis. Furthermore, they filter the irrelevant terms too.
What’s Involved in SEO Keyword Research?
Competitor research
Algo Digital understands that you are part of a growing industry with intense competition. Therefore, we pay close attention to similar businesses and their strategies for SEO domination. When you hire Algo Digital, we guarantee the following results.
- Our experts will grow online traffic to your website exponentially, so you are miles ahead of the competitors.
- We will discover the relevant keywords that the competitors have not targeted.
- Algo Digital will include highly competing keywords in the content, so you win customers.
- Lastly, we will use trending industry-related keywords for the highest return on investment.
Industry research
No matter the niche, Algo Digital will expertly perform industry research. We aim to help your business grow in size, influence, and market share. The SEO experts at Algo Digital are not shy of challenges. Therefore, our research-based services will incorporate relevant keywords on your website so your business penetrates the market successfully. Your company will become an industry leader in front of your eyes! Schedule an appointment to consult with our experts.
Keywords targeted for pages
The goal of incorporating SEO keywords into text is so the content ranks on Google’s first page. Algo Digital focuses on keyword research to highlight products and services. We target the commercial terms specifically. When you hire us, the cumbersome keyword search is simplified as the terms constantly change because of the following reasons.
- New competitors and entrants to the market
- Changing search keyword volume and density
- Agencies
- Small business owners
- SEO guidelines
- Webmasters
Algo Digital carefully chooses the keywords that represent the product and services. We will analyse the complications by putting our skilful team to good use. Conversely, you can focus on growing the business and grabbing the market’s lion’s share.
How do we do this?
Step 1: Contact the agency to place an order
Algo Digital will ask the client to complete a questionnaire regarding business niches, products, and services. Moreover, the initial inquiry will also request competitors, offers, and topics the client wishes to target.
Step 2: We do the work
The SEO experts at Algo Digital will get to work based on the answers. We will use numerous SEO tools and machine learning for reliable results. Our professionals will search long-tail and short keywords. The keywords with high density and low difficulty are highlighted in the next step.
Step 3: Submit
After successfully separating the keyword according to density, use, and difficulty, the experts will compose a comprehensive report. It concludes with the keywords essential to your business’s SEO strategy so the company grows exponentially. The report mentions including the word in the following areas.
- Using the primary keyword in the page’s title
- Using the keyword in the URL. Google will not rank the page successfully if the URL does not match the page’s title.
- Using primary keywords alongside its variations
- Incorporating the keyword in the meta tags, particularly in the meta description.
Lastly, adding the keyword in different posts as anchor text for link building or citation.
Clients we have provided SEO Services
CHOOSE RELATED SERVICES
I am text block. Click edit button to change this text. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.
Frequently asked questions
Keywords are extremely important in SEO because they bind the user with the content on the website. The keywords are essential in the online platform’s attractive organic traffic. It will increase the SERP ranking.
Keywords are clues that provide insight into the competitors and the industry. These are windows to the human mind because companies exist to satisfy customers. Keywords in SEO are data-driven, meaning they will always represent updated information. Algo Digital ensures you receive the best keywords after understanding the intent of each term.
The keyword search is also fundamental to the SEO strategy. The keywords chosen will appear on blogs, content, and website pages. Therefore, they become part of a bigger picture with which the website’s users will regularly interact. Keyword search in SEO will also help you reach business goals. Moreover, you can also use keywords to measure success because the terms will attract traffic and increase sales.
Algo Digital is an expert in discovering a few types of keywords. Their frequency depends on market conditions:
Branded and unbranded keywords
The marketing agency will discover branded keywords associated with the brand. They will also include parent company and branded variations to create taglines. If your business has a traditional name, we will employ unbranded keywords to drive traffic to the client’s platform. As a result, social media and website witness high traffic that increases sales and engagement.
Seeds and Page-specific keywords
Secondly, Algo Digital also focuses on seed words. These are the most relevant keywords that befit the website content. The seed words generate buzz, so the customers build interest in the company. On the other hand, page-specific keywords apply to a specific website page, such as about us, contact, or service pages.
Primary and secondary keywords
Primary keywords are used carefully in the text as they describe the topic perfectly. If the primary keyword is used unnecessarily, the text loses its focus and integrity. Therefore, our creators will place them strategically to represent the entire website or a single web page. In addition, Algo Digital also focuses on secondary words. These are also called tertiary and supporting keywords too. The secondary keywords are not a priority depending on the context and client requirements.
Local and global keywords
We will employ local keywords if our clients seek a local customer base. These terms incorporate the city alongside the niche. Typical examples are restaurants in London or a library near South Kensington. However, we will employ global keywords too. The terms will ensure your company attracts international customers and grab the dominant market share.
SEO PowerSuite
SEO PowerSuite is a powerful keyword finder that offers a comprehensive approach. It is an all-encompassing tool that aids companies in improving they’re off and on-page SEO. The tool will identify keywords for websites and social media. Moreover, SEO PowerSuite also focuses on discovering keywords for mobile-compatible platforms too.
KWFinder tool
Mangools designed the KWFinder tool. It is a famous manufacturer that offers the best keyword tools. It will identify all types of keywords sourced from different categories. KWFinder makes SEO very easy to understand. Moreover, the tool offers useful features that ensure a higher website ranking.
Google Keyword Planner
We also use Google Keyword Planner, which is categorised as the best keyword tool. The keyword finder offers premium features. Since the tool is completely free, it is reliable to identify the most recent and trending search intents.
Long Tail Pro
Long-tail keywords are trending because they showcase the product in detail. Therefore, Algo Digital also employs Long Tail Pro to identify long-tail keywords. The tool is already popular among website owners, content creators, and niche websites that are finding it difficult to penetrate the market
Algo Digital provides the most relevant keywords to maximise engagement and sales. Our creators work closely with the clients to construct different website pages such as home, about us, contact, and privacy policy. We ensure the keywords perfectly represent the business’s core values and industry.
Besides providing keywords for website pages, Algo Digital will also mention them in blogs and press releases. The strategy will improve the website content manifolds to ensure more subscribers and engagement. Algo Digital recognises the success keywords based on the following:
- Understanding search content
- Understanding customer journey
- Evaluating search engine ranking
- Assessing the keyword format.
- Lastly, testing each keyword after placing it on a website.
Commercial keywords
Commercial Keywords are the terms the user types to discover a service or a product. Commercial terms usually highlight product reviews to make the purchase decision easier. For example:
- Commercial keywords can be used to generate product substitutes with pros and cons. The discussion offers a solution based on expert opinion.
- Commercial keywords can also answer product specifications such as features, storage, and price.
- Comparison between two products to select which item to buy.
Informational keywords
Internet users use informational keywords to retrieve information on a concept. These keywords are not linked to products, services, or specific tools. Informational keywords are extremely valuable to marketing teams who are researching a product’s discovery and interest stages. These keywords usually answer questions beginning with what, how, who, where, and why.
Algo Digital understands the importance of commercial and informational keywords equally. Our experts thoughtfully place the keywords within the text to educate the readers. If the client requests general content, informational keywords are employed. On the other hand, promotional content contains commercial keywords to increase sales.
Contact Algo Digital to Identify Keywords
Algo Digital practices flexible contracts that result in clients working with the agency for the long term. Moreover, our core values also include transparency and weekly reporting. We keep the clients updated without hidden fees or management charges. Contact Algo Digital today to discover the monthly plan according to your needs, industry, and business niche.
Our clients say
Ritu is one of the best SEO I was working with. With fantastic ideas and number driven. Ritu is also a natural born team player. Recommend everyone who needs organic traffic growth.
Lukasz Zelezny MCIM, F IDM - SEO Expert
Ritu is adept at improving SEO inline with business goals and priorities. I had the pleasure of hiring Ritu as a freelance SEO Consultant in 2018 and I was particular impressed by her ability to turnaround technical projects efficiently and effectively. I would highly recommend her.
Charmain Leung