Corporate SEO Training Day: What to Cover (and What to Skip)
If you’re planning a corporate SEO training day, you already know this: most people in the room won’t be SEOs—and that’s okay. The goal isn’t to turn your team into algorithm-chasing keyword wizards. It’s to give them just enough SEO knowledge to stop sabotaging your rankings... and maybe even help boost them. Here’s what you should cover to make the day actually useful—and what you can skip without guilt. What...